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RAM 1500: Brand-New Powerful Pickup Trucks Available in the UK

The Ram 1500 is a great choice for those seeking a powerful, stylish, and comfortable truck for their daily driving needs. It's an impressive American pickup truck known for its outstanding performance. The truck is available in two cab configurations and several trim levels. With all of these options, you'll find a RAM pickup that works for you.

The 1500 has powerful engine options, including the renowned Pentastar V6 and the new Hurricane engines. These engines allow you to maximise your needed capabilities, from towing to payload. The truck also offers a smooth ride and responsive handling, making driving on and off the road a joy.

The Ram 1500 is not just about performance; it's about a premium driving experience. Its interior is a testament to this, featuring high-quality materials and thoughtful design details. From the plush, comfortable seats to the advanced technology features, the Ram 1500 is designed to elevate your driving experience. 

RAM 1500 Engines

The RAM 1500 engines provide a range of options for drivers seeking power, efficiency, and performance. The powerful 3.6L Pentastar V6 engine produces 305 horsepower and is standard on the entry-level trims. This engine is equipped with the "eTorque" system, a mild hybrid setup. The eTorque system provides additional power and efficiency, boosting this fantastic engine. With the Pentastar V6 under the bonnet, towing heavy loads is easy.

The new 3L Hurricane and High-Output 3L Hurricane engines add more power. These engines produce 420 and 540 horsepower, respectively. When you add the Hurricanes to the 98% steel frame, 1500 becomes a powerhouse pickup.


RAM 1500 Cab Configurations

With the Ram 1500, you have the freedom to choose the cab option that perfectly aligns with your needs. Whether you value seating capacity or cargo space, the Ram 1500 offers a range of versatile options to suit your preferences.

The truck is available in two different cab configurations: Quad and Crew Cab. The options available depend on the trim level you choose.


Quad Cab

The Quad Cab features an extended cab design with three-quarter-sized, front-hinged doors in the rear. This configuration offers a standard-length bed. It provides ample cargo space while still comfortably accommodating passengers.

Crew Cab

The Crew Cab option offers four full-size doors, providing easy access to the front and rear seats. This configuration is available with either a short bed or a standard bed. With these options, there is flexibility in terms of cargo capacity and passenger accommodation.


Towing and Payload

One of the standout features of the RAM 1500 is its impressive towing and payload capabilities. The available 3L Hurricane engine boasts a maximum towing capacity of up to 11,570 lbs, with the available Pentastar 3.6L V6 engine (with eTorque) providing a maximum payload of up to 2,370 lbs. The Ram 1500 is a workhorse that can handle any task with ease. Whether you need to tow a trailer for work or take your boat out for a weekend getaway, the RAM 1500 has you covered.

RAM 4x4 Options

The RAM 1500 offers a range of 4x4 options for drivers who are looking to enhance their off-road capabilities. The Rebel off-road version is a popular choice. This model offers great off-road potential without compromising on comfort.

The 4x4 capabilities of the RAM 1500 make it well-equipped to handle rough terrain and challenging conditions. It provides the traction and stability needed to tackle any off-road adventure.

For those interested in the RAM 1500 4x4 options, they are available in all trims except the Tradesman HFE. There is sure to be an option that suits you.


RAM 1500 Tradesman

The RAM 1500 Tradesman is a powerful work truck offering functionality and durability. It is ideal for those looking for a no-nonsense vehicle that can get the job done. It's available as a 4x4 or 4x2 with a crew or quad cab.


RAM 1500 Tradesman HFE

The Tradesman HFE (High Fuel Efficiency) trim is a twist on the RAM 1500 Tradesman. As a specialist choice, there are certain set specifications. The Tradesman HFE is a 4x2 with quad cab and 6'4" box.


RAM 1500 Big Horn

The Big Horn trim, known as the Lone Star in Texas, offers a blend of comfort, style, and performance. Its range of features, such as upgraded technology, make it a popular choice among truck buyers.


RAM 1500 Laramie

The Laramie trim offers luxury features such as leather seating and an upgraded centre touchscreen. It strikes a balance between comfort and functionality, making it ideal for work and leisure.


RAM 1500 Rebel

The Rebel trim is designed for off-road enthusiasts who want a truck that can easily handle rough terrain. It features off-road tyres and enhanced suspension for improved performance on rugged landscapes.


RAM 1500 Limited

The Limited trim is a luxurious truck. This high-end RAM 1500 option offers premium amenities and advanced technology for a premium driving experience. The RAM 1500 is a head-turner of a pickup truck with premium looks inside and out.


RAM 1500 Limited Longhorn

The Limited Longhorn trim combines luxury and ruggedness with premium leather seating and unique exterior styling elements. It is an excellent choice for those looking for a truck that stands out from the crowd.


RAM 1500 Tungsten

The Tungsten trim is a special edition model that offers exclusive features and design elements for a truly unique driving experience. This limited-production model caters to those seeking something special in their truck.


History of the RAM 1500

The RAM 1500 was initially known as the Dodge Ram 1500 before the Ram Trucks brand was established in 2009/2010. The truck has a rich history from its inception in the early 1980s. The first generation of the RAM 1500 was introduced as a full-size pickup truck under the Dodge brand. It has since undergone several redesigns and updates to keep up with changing market demands.

In 2009, the RAM Trucks brand was officially established, separate from Dodge. This change solidified the RAM 1500's place in the market as a standalone model. The 1500 has consistently been a top contender in the full-size pickup truck segment.

One of the reasons for the RAM 1500's enduring popularity is its continuous improvement in design, performance, and technology. The truck offers a wide range of trim levels, cab configurations, and engine options, allowing buyers to customise their vehicle to their specific needs. The inclusion of features like LED headlamps, interior design themes, and packages has not only enhanced the truck's functionality but also elevated its status to a higher level of luxury and style.

In 2019, the RAM 1500 underwent a significant change with the introduction of the fifth-generation model alongside the continuation of the fourth-generation model, now known as the RAM 1500 Classic. This move provided customers with more options and choices when selecting a RAM 1500.

The history of the RAM 1500, from its introduction as a Dodge pickup, is a testament to its enduring popularity and success. With its robust performance, versatile design, and innovative features, the 1500 is a top choice for pickup truck enthusiasts. These enthusiasts are not just in the United States; we have many here in the UK. RAM UK is proud to officially bring this pickup truck to the UK market.



Illuminate your path with the available bold, glowing LED Headlamps, taillamps, and fog lamps. The sculpted hood and elaborate grille, complemented by these sleek frontal lighting features, not only enhance visibility but also add a touch of sophistication to the truck's facade.


The available Active-Level™ Four Corner Air Suspension, exclusive to Crew Cab models, automatically lowers the truck at highway speeds, reducing drag for maximum efficiency. This feature also aids in accessing the bed and cab, parking, and hitching a trailer.


Access the truck bed with unprecedented flexibility using the available multifunction tailgate. The 60/40 split swing-away doors swing open 88°, even when trailering, and the tailgate opens down to a traditional flat 180°. Versatility meets convenience.

Living With It

The 2023 Ram 1500 introduces a 12-inch Digital Cluster that revolutionises navigation. Offering full-screen navigation with full-colour 3D graphics, colour customisation, and essential vehicle stats, this feature enhances your confidence behind the wheel.


Big Horn 3.6

  • 8.4” Touchscreen with Navigation and Apple CarPlay
  • Level 2 Group
  • Black Sidesteps
  • LED Main Headlamp

Laramie Night 3.6

  • Black Leather Interior
  • Laramie Level 2 Equipment Group
  • Night Edition Package
  • 3.92 Rear Axle Ratio

Rebel Night Premium 3.6

  • Black Leather/Vinyl Interior
  • Rebel Level 2 Equipment Group
  • Comfort/Convenience Group
  • Advanced Technology Group
  • Advanced Safety Group
  • Night Edition Package
  • On-Demand Transfer Case
  • Dual-Pane Panoramic Sunroof


  • Head-up Display
  • Advanced Safety Group
  • Dual-Pane Panoramic Sunroof
  • Power Running Boards
  • 12” Nav Display
  • 19 Harman Kardon Speakers
  • Body-Colour Bumpers
  • Mopar Spray-In Bed Liner
  • 22” Wheels


  • Black Premium Leather Interior
  • Limited Level 1 Equipment Group
  • Body Colour Bumper Group
  • Bed Utility Group
  • ELocker Rear Axle Differential
  • 3.92 Rear Axle Ratio
  • Dual-Pane Panoramic Sunroof
  • 22-Inch Paint/Polish Wheels


  • Head-Up Display
  • Advanced Safety Group
  • Dual-Pane Panoramic Sunroof
  • Carbon Fibre Interior Package
  • 12” Navi
  • Mopar Off-Road Style Running Boards
  • Premium Leather With Grey Suede Inserts
  • 18” Beadlock Wheels

Ram 1500 Interior

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1500 -
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Ram 1500 Colours

1500 - Diamond Black

Diamond Black

1500 - Granite Crystal

Granite Crystal

1500 - Billet Silver

Billet Silver

1500 - Patriot Blue

Patriot Blue

1500 - Delmonico Red

Delmonico Red

1500 - Bright White

Bright White

1500 - Ivory White

Ivory White

1500 - Flame Red

Flame Red

1500 - Hydro Blue

Hydro Blue

Unity Automotive Group Limited is an Appointed Representative of Automotive Compliance Ltd, who is authorised and regulated by the Financial Conduct Authority (FCA No 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Unity Automotive Group Limited to act as a credit broker, not as a lender, for the introduction to a limited number of lenders and to act as an agent on behalf of the insurer for insurance distribution activities only. We can introduce you to a selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. An introduction to a lender does not amount to independent financial advice and we act as their agent for this introduction. Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next best offer of finance for you. Our aim is to secure the best deal you are eligible for from our panel of lenders. Lenders may pay a fixed commission to us for introducing you to them, calculated by reference to the vehicle model or amount you borrow. Different lenders may pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement, all of which are set by the lender concerned. If you ask us what the amount of commission is, we will tell you in good time before the Finance agreement is executed. All finance applications are subject to status, terms and conditions apply, UK residents only, 18’s or over. Guarantees may be required.

General Insurance: Unity Automotive (Group) Unity Coventry, Unity Oxford, Unity Leicester & Unity Tredington are Appointed Representatives of Automotive Compliance Ltd, which is authorised and regulated by the Financial Conduct Authority (FCA No 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Unity Automotive (Group) Unity Coventry, Unity Leicester & Unity Tredington to act as an agent on behalf of the insurer for insurance distribution activities only.

Unity Automotive Group (Uk) registered address: 10 John Street, Stratford Upon Avon, Warwickshire, CV37 6UB.

Our business promotes the act of ‘Treating Customers Fairly’ in the event of a complaint or dispute that does not relate to a financial service, and cannot be resolved by our internal processes you may refer to our dispute mediator at the National Consolidation Service, our Certified Consolidation Service Provider.

For details of this service, please contact Madeleine Campbell-Barker. Direct line: 01788 538317. Email: madeleine.campbell-barker@rmif.co.uk